From Y Combinator startup to $111M funding success – how this Shopify-first SMS platform transforms 18,000+ stores into conversation-driven sales machines with AI that actually knows how to talk like your brand
Whether you’re an e-commerce entrepreneur that breaks into a cold sweat thinking about customer acquisition costs while watching your email open rates plummet faster than a lead balloon, desperately attempting to navigate the maze of marketing automation tools that promise the moon but deliver engagement rates about as exciting as watching paint dry, or trying to build genuine customer relationships while realizing that your current communication strategy makes connecting with customers feel like shouting into the void with a cardboard megaphone, Postscript transforms the bewildering world of customer engagement into a surprisingly profitable conversation. No telecommunications degree required, just the revolutionary understanding that your customers actually want to talk to you, not ignore another generic promotional email buried under 47 other “special offers.”
Executive Summary
Product Name & Vendor
Postscript by Postscript Inc., founded in 2018 by Adam Turner, Alex Beller, and Colin Turner, and headquartered in Scottsdale, Arizona. What began as a Y Combinator-backed solution to help Shopify merchants leverage SMS marketing has evolved into the leading SMS revenue platform, raising over $111.8 million in funding and serving 18,000+ Shopify stores including major brands like Ruggable, Dr. Squatch, and Feastables. The company emerged from recognizing that e-commerce brands needed a sophisticated, compliance-focused SMS marketing solution specifically designed for the Shopify ecosystem.
Quick Overview
Postscript is a cloud-based, Shopify-first SMS marketing and sales platform that combines AI-powered conversation tools, automated marketing flows, and compliance protection to help e-commerce brands drive an average 34x ROI through personalized text message marketing and two-way customer conversations.
Who Should Read
Shopify store owners seeking to add SMS as a primary revenue channel, e-commerce entrepreneurs looking to boost customer engagement and retention, digital marketing managers focused on converting mobile traffic, customer experience professionals wanting direct customer communication, growing brands needing scalable automation solutions, direct-to-consumer companies prioritizing personalized customer relationships, and businesses currently struggling with low email engagement rates or high customer acquisition costs.
Product Snapshot
Target Audience
| Category | Details |
|---|---|
| Industries | E-commerce & D2C retail, fashion & apparel, beauty & cosmetics, CPG, health & wellness, sports & fitness, food & beverage, home goods & décor, automotive accessories, pet supplies, and Shopify-based businesses using SMS marketing for engagement & revenue growth. |
| Company Sizes | Solo Shopify entrepreneurs to enterprise-level Shopify Plus merchants. Strong fit for growing D2C brands, established e-commerce companies adding new revenue channels, agencies managing multiple Shopify clients, and scaling businesses needing advanced automation without added complexity. |
| User Roles | Shopify store owners, e-commerce entrepreneurs, digital marketing managers (acquisition), retention specialists (loyalty programs), customer service teams (communications), growth marketers (mobile engagement), automation specialists, operations managers (CX), and business owners seeking measurable revenue from owned channels. |
Deployment Options
Cloud-based SaaS platform designed specifically for Shopify integration with native app installation, mobile-optimized customer-facing SMS experiences, comprehensive API access for custom integrations, seamless connection with Shopify checkout and customer data, integration with popular e-commerce tools including Gorgias, Klaviyo, Zapier, and Privy, and compliance-ready infrastructure supporting US and Canadian SMS regulations.
Core Capabilities
Primary Features
- Advanced SMS Marketing Automation:
Comprehensive automated marketing flows including welcome series, abandoned cart recovery, browse abandonment, post-purchase sequences, shipping notifications, and re-engagement campaigns, all utilizing real-time Shopify customer data for personalization and triggering, enabling sophisticated customer journey automation without manual intervention. - AI-Powered Shopper Assistant:
Revolutionary 1:1 shopping assistant called “Shopper” that engages subscribers in personalized conversations, answers product questions, provides recommendations, and drives sales through AI-powered interactions trained on brand voice and product knowledge, effectively scaling personal customer service across entire subscriber bases. - Intelligent List Growth and Acquisition:
Multi-channel subscriber acquisition through customizable website popups, Onsite Opt-in for reduced friction, checkout collection, text-to-join keywords, landing pages, QR codes, and back-in-stock notifications, all designed to build compliant subscriber lists while maintaining optimal user experience and conversion rates. - Advanced Segmentation and Targeting:
Sophisticated audience segmentation using historical Shopify data, SMS activity, purchase behavior, geographic information, and engagement metrics, enabling precise message targeting and personalized customer experiences across diverse customer segments and buying stages.
Specialized Modules
- Infinity Testing AI Platform:
Advanced AI testing system that automatically creates and tests hundreds of on-brand message variants across campaigns and flows, using machine learning to optimize copy performance and drive average 20% revenue increases through continuous optimization without manual A/B testing limitations. - Brand Center AI Training:
- Comprehensive AI training system allowing brands to teach Postscript their unique voice, tone, FAQs, and communication style, ensuring all AI-generated content maintains brand consistency while scaling personalized interactions across thousands of customer conversations.
- Compliance and Legal Protection:
- Industry-leading SMS compliance system including TCPA protection, Quiet Hours enforcement, automated opt-out handling, consent record management, legal support network, and partnership with the Ecommerce Innovation Alliance, providing comprehensive protection against SMS marketing lawsuits and regulatory issues.
- Revenue Attribution and Analytics:
Advanced analytics platform providing real-time revenue tracking, campaign performance metrics, subscriber behavior insights, conversion analysis, and ROI measurement, enabling data-driven optimization and strategic decision-making for SMS marketing programs.
Integrations
Postscript offers deep native integration with Shopify and Shopify Plus, seamless connectivity with customer service platforms (Gorgias, Zendesk), email marketing tools (Klaviyo integration praised by users), automation platforms (Zapier), conversion optimization tools (Privy, Sumo), and comprehensive API access for custom integrations supporting complex e-commerce tech stacks.
Value Proposition
Business Impact
Exceptional Revenue Generation and ROI:
Merchants consistently achieve industry-leading returns with documented cases showing 34x average ROI, with success stories including Death Wish Coffee’s 64x ROI, Luxor Linens’ 45x ROI, and True Classic’s 40% automation revenue growth, demonstrating SMS’s power as a primary revenue channel for e-commerce businesses.
Superior Customer Engagement and Conversion Rates:
SMS subscribers drive 8x more revenue than email subscribers, with platform users experiencing significantly higher engagement rates, faster customer response times, and improved customer satisfaction through direct, personal communication channels that customers actually prefer and respond to consistently.
Operational Efficiency Through Intelligent Automation:
Comprehensive automation eliminates manual marketing tasks while maintaining personalized customer experiences, enabling businesses to scale customer relationships efficiently through AI-powered conversations, automated flows, and intelligent targeting that works 24/7 without increasing operational overhead.
Enhanced Customer Retention and Lifetime Value:
Two-way SMS conversations build stronger customer relationships, improve customer service responsiveness, and create community-like engagement that drives repeat purchases and brand loyalty, transforming transactional relationships into ongoing customer partnerships.
ROI & Cost Savings
Dramatic Marketing Cost Efficiency:
SMS marketing delivers higher ROI than traditional channels while reducing reliance on expensive paid advertising, with brands reporting substantial cost savings through improved organic customer engagement and reduced customer acquisition costs through retention-focused marketing.
Revenue Acceleration Through Mobile Optimization:
Platform optimizes for mobile-first customer behavior, capturing revenue that email marketing misses through instant delivery, high open rates, and immediate customer response capabilities, enabling brands to capitalize on impulse purchases and time-sensitive promotional opportunities.
Long-Term Business Value Through Owned Channel Development:
Building an SMS subscriber list creates a valuable owned marketing asset independent of algorithm changes or platform restrictions, providing sustainable competitive advantages and predictable revenue generation through direct customer access.
Competitive Differentiators
Unlike generic SMS platforms or complex multi-channel solutions, Postscript provides deep Shopify specialization with AI-powered personalization unavailable in competitors, industry-leading compliance protection that actively defends merchants against lawsuits, and a proven track record of driving exceptional ROI specifically for e-commerce businesses, positioning it as the definitive SMS marketing solution for serious Shopify merchants.
AI & Technology Deep Dive
Postscript utilizes advanced artificial intelligence and cloud-native infrastructure specifically optimized for e-commerce SMS marketing, conversation management, and revenue optimization while maintaining security, compliance, and performance standards across diverse business environments.
- Shopper AI Conversation Platform:
Revolutionary AI shopping assistant trained on individual brand voices, product catalogs, and customer service knowledge, enabling personalized 1:1 conversations at scale that drive sales, answer questions, and provide recommendations through natural language interactions indistinguishable from human customer service representatives. - Infinity Testing AI Engine:
Advanced machine learning system that automatically creates, tests, and optimizes hundreds of message variants across campaigns and flows, using predictive analytics to continuously improve performance and drive average 20% revenue increases through automated optimization that scales beyond traditional A/B testing limitations. - Cloud-Native SMS Infrastructure:
Scalable, secure platform supporting high-volume SMS delivery with dedicated toll-free numbers, guaranteed message delivery during peak traffic periods, real-time Shopify data integration, and comprehensive analytics providing instant performance feedback across all customer touchpoints. - Integrated Compliance and Security AI:
Intelligent compliance monitoring system providing automated TCPA adherence, consent management, opt-out handling, and legal risk assessment, combined with advanced security measures protecting customer data and business information throughout all SMS marketing operations.
User Experience
Interface & Usability
Intuitive Campaign Creation and Management:
Postscript features streamlined campaign builder with visual flow editor, pre-built automation templates for common e-commerce scenarios, drag-and-drop segmentation tools, and user-friendly dashboard design enabling non-technical users to create sophisticated SMS marketing programs within hours of setup.
Seamless Customer Conversation Management:
Advanced conversation management interface allowing brands to monitor, participate in, and automate customer interactions through SMS, with intelligent routing, response templates, and AI assistance ensuring consistent brand voice across all customer touchpoints.
Professional Analytics and Performance Monitoring:
Comprehensive reporting dashboard providing real-time revenue attribution, campaign performance metrics, subscriber growth tracking, and actionable insights presented through intuitive visualizations and automated reporting capabilities.
Customization
Advanced Brand Voice and Messaging Control:
Users can extensively customize SMS templates, automation sequences, and AI responses to match brand personality, including custom short link domains, personalized sender information, and branded communication style ensuring consistent customer experience across all touchpoints.
Flexible Automation and Workflow Configuration:
Comprehensive customization of marketing automation including trigger conditions, message timing, segmentation rules, and response handling, enabling tailored customer journeys aligned with specific business objectives and customer behavior patterns.
Personalization Using Shopify Data:
Deep integration with Shopify customer data enables sophisticated personalization using purchase history, browsing behavior, customer segments, and engagement metrics, creating highly relevant and targeted messaging experiences.
Accessibility
Postscript provides consistent functionality across desktop and mobile interfaces, comprehensive API access for technical integrations, mobile-optimized customer experience for SMS recipients, compliance-ready infrastructure supporting US and Canadian markets, and accessibility features ensuring inclusive customer engagement across diverse user needs and technical environments.
Security & Compliance
Postscript implements industry-leading security and compliance measures specifically designed for SMS marketing, protecting merchants from legal risks while ensuring customer data security across all communications and business operations.
Data Protection
Enterprise-Grade Security Infrastructure:
- Data Encryption: Comprehensive encryption for all data transmission and storage protecting sensitive customer and business information
- Secure Infrastructure: Reliable cloud hosting with enterprise-grade security measures and compliance certifications
- Access Controls: Multi-factor authentication options and granular permission systems protecting administrative access
- Customer Data Protection: Advanced privacy protection with secure handling of phone numbers, customer information, and communication data
Compliance
SMS Marketing Legal Protection and Compliance:
- TCPA Compliance: Comprehensive Telephone Consumer Protection Act compliance including automated opt-out handling, consent management, and Quiet Hours enforcement protecting merchants from costly lawsuits
- Legal Defense Network: Access to pre-negotiated TCPA litigation support and legal expertise specifically focused on SMS marketing law, with 90%+ of merchants using Postscript’s compliance strategies paying $0 in settlements
- Regulatory Expertise: Co-founding member of Ecommerce Innovation Alliance working to improve SMS marketing regulations and protect merchant interests at the federal level
- Consent Record Management: Automated maintenance of subscriber consent records and opt-in documentation providing audit-ready compliance evidence
Pricing & Packages
Pricing Structure
Postscript operates on a transparent subscription + usage model with monthly platform fees plus per-message costs, ensuring predictable pricing that scales with business growth without hidden fees or transaction charges.
Plan Comparison
Postscript Pricing Plans:
| Plan | Monthly Fee | SMS Rate | MMS Rate | Key Features | Best For |
|---|---|---|---|---|---|
| Starter | $0/month | $0.009/SMS | $0.045/MMS | $30 minimum spend, campaigns & automations, dedicated toll-free number, 2 opt-in keywords | New businesses testing SMS marketing |
| Growth | $100/month | $0.008/SMS | $0.03/MMS | Unlimited keywords, live chat/email support, enhanced features | Growing businesses scaling SMS programs |
| Professional | $500/month | $0.007/SMS | $0.024/MMS | Enhanced analytics, priority support, API access, “Powered by Postscript” removed | Established businesses with high volume |
| Enterprise | Custom | Custom | Custom | Onboarding specialist, custom product recommendations, priority support, data warehouse push | Large-scale operations needing maximum customization |
All Plans Include:
- Visual flow builder with automation templates
- Advanced Shopify data segmentation
- Real-time analytics and revenue tracking
- Response management and two-way conversations
- Custom attribution windows and compliance tools
- $1,000 usage credit during first 30 days
Trial & Demo Options
Postscript offers comprehensive 30-day trial with $1,000 in usage credits, interactive SMS demo experience by texting DEMO to 24175, live demo sessions with SMS experts, and free migration assistance from competing platforms, enabling thorough evaluation before commitment.
Implementation & Onboarding
Implementation Timeline and Process:
| Phase | Timeline | Activities | Deliverables |
|---|---|---|---|
| Platform Setup and Shopify Integration | Day 1 | Account creation, Shopify app installation, basic configuration, phone number setup | Active Postscript account with Shopify data sync |
| List Building and Acquisition Setup | Days 2-3 | Popup creation, keyword setup, checkout integration, landing page development | Complete subscriber acquisition system |
| Automation and Flow Configuration | Days 4-7 | Welcome series, abandoned cart, shipping notifications, promotional sequences | Comprehensive automated marketing system |
| AI Training and Advanced Features | Week 2 | Shopper AI training, Brand Center setup, Infinity Testing activation | AI-powered personalized customer engagement |
| Launch and Optimization | Week 3-4 | Soft launch, performance monitoring, strategy refinement, scaling implementation | Live SMS marketing program with measurable ROI |
Rapid Value Realization:
Postscript’s Shopify-native design enables most merchants to begin generating SMS revenue within the first week of implementation, with comprehensive automation and AI features deployable within 2-3 weeks, providing immediate business value and customer engagement improvements.
Expert Migration and Strategic Support:
Organizations receive comprehensive migration assistance from competitor platforms including data transfer, campaign recreation, strategic optimization consultation, and dedicated account management ensuring seamless transition and improved performance from day one.
Support & Resources
Customer Support
Channels:
- 24/7 Live Chat Support: Real-time assistance with knowledgeable SMS marketing specialists available around the clock
- Email and Ticket Support: Comprehensive help desk with detailed guidance for technical and strategic questions
- Phone Support: Direct access to support representatives for complex implementations and strategic consultation
- Priority Support: Enhanced support tiers for higher-plan customers with faster response times and dedicated assistance
- Community Resources: Active user communities and peer learning opportunities
Hours:
Comprehensive 24/7 support availability with multiple communication channels; extensive self-service resources including detailed knowledge base and video tutorials; specialized support during peak shopping seasons and promotional periods.
Responsiveness:
Consistently praised customer support with industry-leading response times, knowledgeable staff providing both technical assistance and strategic SMS marketing guidance, proactive problem-solving approach, and commitment to customer success that repeatedly differentiates Postscript from competitors.
Learning Resources
| Category | Key Offerings |
|---|---|
| SMS Marketing Education & Strategy | Best practices for SMS marketing, compliance guidance, automation strategy development, and performance optimization delivered through expert-led content, webinars, and proven frameworks. |
| Implementation & Onboarding Support | Customer success assistance including platform training, migration support from competitors, strategic consultation for program optimization, and ongoing guidance ensuring successful adoption and maximum ROI. |
| Industry Compliance & Legal Education | Compliance education covering TCPA requirements, legal best practices, regulatory updates, and access to a legal support network ensuring safe, compliant scaling of SMS marketing programs. |
| Performance Optimization & Advanced Strategies | Advanced resources including case studies, ROI optimization techniques, conversion improvement strategies, and expert access supporting continuous improvement and sustainable business growth. |
Customer Insights
User Ratings
Postscript maintains exceptional performance across review platforms with 4.8/5 rating on Shopify App Store with 1,220+ reviews, 4.9/5 rating on G2 with 159+ reviews, and consistently high ratings highlighting platform effectiveness, customer support quality, and proven revenue generation capabilities.
Feedback Trends
- User Demographics and Business Impact:
Postscript serves diverse e-commerce communities with strong concentration among growing Shopify stores, direct-to-consumer brands, retention-focused marketers, and businesses prioritizing customer engagement over pure cost optimization. Users consistently report significant revenue increases, improved customer relationships, and successful scaling of personalized communications. - Positive Feedback Trends:
Users consistently praise exceptional customer support providing both technical and strategic guidance, proven ROI and revenue generation with documented success stories, seamless Shopify integration enabling immediate value, advanced AI features that actually work as advertised, and comprehensive compliance protection providing peace of mind for scaling SMS programs. - Areas for Improvement:
Common enhancement requests include more competitive pricing for smaller businesses, expanded platform compatibility beyond Shopify, additional omnichannel features to reduce dependence on other tools, more granular analytics for advanced optimization, and enhanced international market support for global businesses. - Migration and Switching Success:
Users frequently report successful migrations from competitors like Klaviyo and other SMS platforms, citing superior Shopify integration, better customer support, proven ROI improvements, and more effective AI-powered features as primary reasons for switching, with many expressing regret for not switching sooner.
Real-World Applications
Industries & Roles
Postscript demonstrates exceptional versatility across e-commerce and retail including fashion brands like True Classic, consumer goods companies like Death Wish Coffee, luxury goods providers like Luxor Linens, beauty and personal care brands, health and wellness companies, food and beverage businesses, and direct-to-consumer brands requiring sophisticated customer engagement and revenue optimization through SMS marketing.
The platform serves Shopify store owners building primary revenue channels, retention marketers developing customer loyalty programs, growth marketers optimizing mobile conversion rates, customer service teams managing customer communications, and e-commerce entrepreneurs seeking scalable automation solutions.
Case Studies/Use Cases
- Death Wish Coffee – Product Launch Success:
Death Wish Coffee consistently achieves 64x ROI through SMS marketing, using segmented campaigns for product launches that generate up to 57% click-through rates, with customers now relying on SMS communications for new product announcements and actively contacting customer service when SMS notifications are missed. - True Classic – List Growth Optimization:
True Classic achieved over 3x improvement in SMS acquisition rates and 40% boost in automation revenue by implementing Postscript’s Onsite Opt-in feature, demonstrating how reducing friction in the opt-in process dramatically improves subscriber acquisition while maintaining compliance. - Luxor Linens – Revenue and Retention:
Luxor Linens achieved 45x ROI through strategic use of SMS automation and targeted campaigns, transforming their mobile conversion rates and customer retention by leveraging SMS for welcome series, abandoned cart recovery, shipping notifications, and promotional campaigns. - Multi-Industry Success Stories:
Postscript customers across diverse industries report consistent success with documented cases showing 100x+ ROI, substantial increases in mobile revenue, improved customer satisfaction, and successful scaling of personalized customer communications through AI-powered automation.
Alternatives & Market Position
Top Competitors
Postscript competes primarily with Klaviyo offering integrated email and SMS with broader omnichannel capabilities, Attentive focusing on enterprise SMS marketing with advanced segmentation, Emotive providing conversational SMS with human sales representatives, TxtCart specializing in cart recovery conversations, Omnisend offering omnichannel marketing automation, and SMSBump (Yotpo) providing SMS marketing with reviews integration.
Feature & Pricing Comparison
Comprehensive Platform Comparison:
| Platform | Best For | Pricing Model | Key Strengths | Primary Limitations |
|---|---|---|---|---|
| Postscript | Shopify stores wanting SMS-first revenue growth | $0-500/month + usage | Deep Shopify integration, AI features, compliance protection | Higher costs, Shopify-centric focus |
| Klaviyo | Businesses wanting integrated email + SMS | $60+/month | Omnichannel capabilities, extensive integrations | Complex setup, higher total costs |
| Attentive | Enterprise brands needing advanced features | Custom pricing | Advanced segmentation, enterprise features | Very expensive, complex implementation |
| Emotive | Brands wanting human + AI conversations | $100+/month | Human sales reps, conversation focus | High costs, limited automation |
| TxtCart | Cart recovery focused businesses | $29+/month | Conversation AI, competitive pricing | Limited feature set, newer platform |
Market Positioning Excellence:
Postscript strategically positions itself as the definitive Shopify-first SMS marketing solution, offering unmatched e-commerce specialization with advanced AI capabilities and compliance protection that competitors cannot replicate, while maintaining proven ROI performance that justifies premium pricing for serious e-commerce businesses.
Strengths & Limitations
| Strengths | Limitations |
|---|---|
| Industry-Leading ROI and Revenue Performance: Proven 34x average ROI, with success stories up to 113x, making SMS a primary revenue channel while reducing reliance on costly advertising. | Higher Pricing for Entry-Level Businesses: Minimum spend requirements and per-message costs may be difficult for very small businesses or startups without strong strategy. |
| Deep Shopify Integration and E-commerce Expertise: Native data sync, checkout optimization, and automation templates designed specifically for Shopify merchants. | Shopify-Centric Platform Limitations: Strong focus on Shopify restricts flexibility for businesses using other platforms or requiring broader customization. |
| Advanced AI and Automation Capabilities: Includes conversation assistant, Infinity Testing, and Brand Center, offering enterprise-level personalization and engagement for small to mid-sized businesses. | Learning Curve for Advanced Features: Merchants may find it time-consuming to fully use advanced AI, segmentation, and automation tools. |
| Comprehensive Compliance and Legal Protection: Strong TCPA compliance, dedicated legal support, and regulatory advocacy give merchants confidence to scale without legal risks. | SMS Channel Limitations: Businesses seeking full omnichannel marketing must add other tools for email, social, or additional channels, increasing tech costs. |
| Exceptional Customer Support and Success Focus: 24/7 technical and strategic support with dedicated success managers helping merchants optimize SMS performance. | Dependency on Customer SMS Engagement: Effectiveness depends on customer willingness to engage via SMS, which varies by industry, demographic, and region. |
Final Assessment
Best Fit For
Postscript is exceptionally well-suited for Shopify store owners serious about making SMS their primary revenue channel, making it ideal for direct-to-consumer brands prioritizing customer relationships, growing e-commerce businesses seeking scalable automation, retention marketers focused on lifetime value optimization, customer-centric companies wanting personalized engagement, and businesses currently struggling with email marketing effectiveness or high customer acquisition costs.
Summary Verdict
Postscript represents a compelling success story in e-commerce marketing technology, demonstrating how deep platform specialization combined with cutting-edge AI can transform a single marketing channel into a primary revenue driver. The company’s evolution from Y Combinator startup to $111M funding success, coupled with its proven track record of delivering exceptional ROI for thousands of Shopify merchants, validates its position as the definitive SMS marketing solution for serious e-commerce businesses.
For Shopify merchants committed to building sustainable, profitable customer relationships through direct communication, Postscript offers an unmatched combination of platform integration, AI-powered automation, compliance protection, and proven results that consistently transforms SMS from a nice-to-have marketing channel into a must-have revenue engine. The platform’s focus on e-commerce specialization, combined with industry-leading customer support and continuous innovation, makes it the ideal choice for businesses ready to embrace SMS marketing as a strategic competitive advantage.
Fun Fact
Here’s a fascinating insight into Postscript’s customer-obsessed philosophy: The platform was originally created when the founders realized that most e-commerce businesses were trying to engage customers through SMS like amateur novelists attempting to write bestsellers using only telegraph messages and smoke signals (technically possible in theory, but guaranteed to result in confused customers wondering why their favorite brands suddenly started communicating like they were trapped in the 1800s with a character limit fetish). After watching countless Shopify merchants struggle with the “how do I talk to my customers without sounding like a robot having an identity crisis” problem, or resort to SMS marketing strategies that resembled meaningful conversation about as much as a automated phone tree resembles personal customer service, the team decided there had to be a better way than forcing every store owner to become a text messaging Shakespeare just to sell products through their phones.
The beautiful irony? Today, Postscript’s AI-powered Shopper assistant conducts thousands of personalized customer conversations daily, generating millions in revenue for merchants while maintaining brand voice better than most human customer service representatives, proving that sometimes the most revolutionary idea isn’t replacing human conversation; it’s making authentic customer relationships scale like technology while feeling as personal as texting your best friend, especially when your customers just want to feel like they’re talking to a brand that actually cares about them rather than a marketing automation system having an existential crisis!
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