All-in-one freemium CRM with integrated sales, marketing, and service tools.
Free CRM, deal pipeline, shared inbox, meeting scheduler, marketing tools, service ticketing, automation, AI assistant
Easy to use, modular, strong inbound marketing alignment, free core CRM
Freemium + subscription: Free CRM, paid hubs from ~$20/user/month; Pro/Enterprise $1k+/mo
HubSpot, Inc., founded 2006, Cambridge MA, ~8k employees, NYSE: HUBS
Ideal for growing teams wanting a free/affordable CRM with strong marketing & service options
Product Overview
HubSpot CRM is designed for SMEs and startups seeking an intuitive, modular CRM. Its free core CRM includes contact management, deal tracking, shared inbox, and basic reporting. Paid hubs (Marketing, Sales, Service, CMS) add automation, analytics, and advanced features. The platform integrates well with other tools and is backed by strong learning resources (HubSpot Academy). It’s easy to use, though high-tier pricing can rise steeply as teams grow.